Lifestyle
Irish Brand Sculpted By Aimee Launches Impressive £28 Foundation
A new foundation from the Irish beauty brand Sculpted By Aimee has garnered significant attention since its recent launch. The Cream Cushion Foundation, priced at £28, features a unique “cloud” formula that blends effortlessly into the skin, earning praise for its lightweight feel and natural finish. Shoppers describe it as a game-changer for those seeking a no-makeup look, claiming it enhances their skin’s appearance without the visible heaviness of traditional foundations.
Launched earlier this month, the Cream Cushion Foundation is available in an extensive array of 30 shades, catering to a diverse range of skin tones with cool, neutral, and golden undertones. This versatility allows users to customize their coverage, whether opting for a subtle glow on casual days or fuller coverage for special occasions.
Innovative Features and Skin Benefits
One of the standout features of this foundation is its next-generation mesh technology, which precisely controls product release through its cushion applicator. This ensures that users dispense the optimal amount of foundation, avoiding the common pitfalls of both under-application and excess product.
The Cream Cushion Foundation is not just a makeup product; it also incorporates skincare benefits. Enriched with niacinamide, longwear polymers, vitamin E, and SPF 30, it aims to hydrate and protect the skin throughout the day. This hybrid approach aligns with a growing trend in the beauty industry where consumers are increasingly interested in products that blend makeup with skincare.
According to the Manchester Evening News, similar products like the TirTir Mask Fit Red Cushion, available at Boots for £21, have also gained popularity. This foundation features nourishing ingredients such as hibiscus sabdariffa flower extract and propolis extract, further underscoring the market’s shift towards multifunctional makeup.
Positive Reception and User Experiences
The Sculpted By Aimee foundation has achieved a remarkable average rating of 4.9 out of 5 from shoppers. Many users express their satisfaction with the product’s performance. One enthusiastic customer shared, “I tried this new product over a period of a few weeks and I love it. It’s super lightweight and long-lasting. As I work in the sky as cabin crew, I found it lasted for hours on end and kept my skin hydrated throughout long flights.”
Another customer commented on the foundation’s adaptability: “It provides great coverage while still looking fresh and breathable throughout the day—no cakiness or settling into fine lines.” This sentiment reflects a common theme among users, who appreciate the foundation’s ability to deliver a natural finish while still offering buildable coverage.
Despite the overwhelmingly positive feedback, a few users did express minor concerns. One customer rated the product four stars, noting that it left her skin appearing slightly shiny. She mentioned, “I do like this product. It has a lightweight feel, but it does leave my oily skin a little too shiny for my liking personally.” Another user suggested that the puff pad could absorb more product than what is transferred to the face, indicating that a makeup brush might be necessary for optimal application.
Overall, the Cream Cushion Foundation by Sculpted By Aimee seems to be resonating well with beauty enthusiasts. As shoppers continue to seek out products that offer both performance and skincare benefits, this foundation appears to be a strong contender in the competitive beauty market.
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