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GES Unveils Premium Exhibition Designs with Show Ready – The Edit
GES has launched a new chapter in its acclaimed exhibition series with the introduction of Show Ready – The Edit. This curated collection features four modular exhibition designs—Khan, Luter, Vico, and Rho—specifically tailored for the 30 to 50 square meter stand size. The initiative aims to provide innovative solutions for exhibitors looking to enhance their presence at trade shows and exhibitions.
In an exclusive interview, Penny Banks, Creative Director at GES, discussed the design principles that underpin this new collection. Each design not only prioritizes aesthetic appeal but also embraces sustainability through its circular design principles. This approach ensures that the materials used in the exhibition stands are not only functional but also environmentally friendly.
Focus on Sustainability and Innovation
One of the standout features of Show Ready – The Edit is the use of recycled materials, which reflects GES’s commitment to reducing waste and promoting sustainability within the exhibition industry. The integrated LED flooring in each design adds an innovative touch, offering both practicality and modern aesthetics.
The modular nature of the designs allows for flexibility and customization, enabling exhibitors to create spaces that resonate with their brand identity. The collection is particularly well-suited for companies seeking to make a significant impact without requiring vast exhibition space.
During the discussion, Dixon emphasized the importance of creating exhibition environments that not only attract attention but also foster meaningful interactions between brands and their audiences. The new designs are positioned to facilitate these connections in a visually engaging manner.
Looking Ahead
As the demand for sustainable solutions grows, GES is at the forefront of integrating eco-friendly practices within the exhibition landscape. The launch of Show Ready – The Edit marks a significant step in this direction, aligning with global trends towards sustainability and responsible design.
With this new collection, GES aims to redefine how exhibitors approach their spaces, offering them the tools to create memorable experiences in a compact footprint. The designs are now available for companies looking to elevate their exhibition presence while adhering to environmentally conscious practices.
As the exhibition industry evolves, GES continues to lead with innovative solutions, demonstrating that sustainability and creativity can go hand in hand. The launch of Show Ready – The Edit is a testament to their commitment to excellence and forward-thinking design.
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