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KENJI Launches First Scottish Store at Silverburn on December 13
KENJI, the East Asian-inspired lifestyle brand, is set to open its first store in Scotland at Silverburn shopping centre. The grand opening is scheduled for December 13, 2025, marking a significant milestone for the brand and local shoppers alike. This new location will feature a diverse range of products, including homeware, stationery, fashion accessories, tech gadgets, and an assortment of Japanese snacks.
The store aims to provide a unique shopping experience by integrating physical and digital elements. Visitors will have the opportunity to interact with the KENJI app, which allows users to adopt virtual characters, explore digital fashion, and participate in social activities online. This blend of online and in-store retail is designed to engage customers in a fresh and innovative manner.
Grand Opening Celebration
To celebrate its debut, KENJI will host a family-friendly launch event featuring the brand’s mascots, an in-store DJ, and exclusive treats and offers for attendees. David Pierotti, General Manager of Silverburn, expressed enthusiasm about welcoming KENJI, stating, “This marks another proud milestone for us in 2025. Its eclectic product offering and innovative digital features bring a fresh dimension to our retail mix.”
With the holiday season approaching, Pierotti emphasized that KENJI’s products, including plushies, stationery, homeware, and tech gadgets, would make ideal gifts for Christmas shoppers. He noted that the store’s unique offerings are likely to resonate well with the local community.
KENJI’s Vision and Commitment
Eddie Shepherd, Managing Director of KENJI UK, shared his excitement about the new store’s potential. He remarked, “Silverburn’s dedication to delivering memorable guest experiences mirrors our own mission to create playful, creative spaces, making it the ideal first Scottish home for our brand.”
Shepherd is optimistic about the grand opening event on December 13, inviting the public to explore the vibrant and imaginative world of KENJI. With the promise of interactive experiences and a wide range of products, the new store is anticipated to attract a diverse clientele eager to discover what KENJI has to offer.
As the opening day approaches, both KENJI and Silverburn are poised to make a significant impact on the local retail landscape, offering unique shopping experiences that blend tradition with modern innovation.
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