Rightmove Reports 10% Profit Growth Driven by Rising Demand

Rightmove, the largest property portal in the UK, announced significant growth in revenue and profit for the first half of 2025, driven by an increase in demand for its rental and commercial property services. The company, listed on the FTSE 100, reported a 10 percent rise in revenue, reaching £211.7 million, compared to £192.1 million during the same period last year. Operating profit also climbed by 10 percent, amounting to £145.4 million.

The surge in performance can be attributed to heightened activity within the property market and growing confidence among estate agents. Rightmove noted its highest retention rate of estate agency clients in over a decade, along with a slight increase in total membership among agents and new home developers. The platform indicated that more agents are opting for its premium product, “Optimiser Edge,” which is now utilized by one-third of independent agents. Additionally, developers have adopted a new marketing tool called “Ascend,” introduced to address a decline in new build stock post-COVID.

Strong Growth in Rentals, Mortgages, and Commercial Services

Rightmove’s newer business segments also contributed to its impressive performance, with combined revenue from rental services, mortgages, and commercial property rising by 37 percent year-on-year. The digital lettings solution “lead to keys” added around 270 new partners during this period. The mortgages division saw its revenue more than double to £4.5 million, enabling the introduction of approximately £20 billion in potential lending to brokers and partners. Furthermore, listings for commercial properties increased, with partner numbers up by 17 percent since December 2024.

Engagement on the Rightmove platform remained robust, with users spending a record 9.1 billion minutes interacting with the site, marking the second-highest level of consumer engagement recorded. Social media activity also surged, with engagement across platforms such as TikTok, LinkedIn, and Instagram increasing threefold.

Market Optimism and Future Projections

The results reflect growing optimism within the property sector, fueled by declining mortgage rates and indications of potential rate cuts later this year, leading to increased confidence among agents and buyers. Rightmove’s internal market data revealed that sales agreed in the first half of 2025 were 6 percent higher than in the same period last year, while completions surged by over 20 percent.

Looking ahead, Rightmove has maintained its guidance for revenue growth between 8 and 10 percent for the year, alongside an underlying operating margin of 70 percent. The company returned £112.4 million to shareholders through dividends and buybacks in the first half of the year.