Apple Faces Backlash Over iPhone 17 Pro Color Choices

Following the launch of the new iPhone 17 Pro and Pro Max on September 9, 2023, Apple is facing criticism from users dissatisfied with the available color options. Many consumers, particularly women, have expressed their intention to switch to competing brands, such as Samsung, due to what they perceive as a major oversight.

During a highly publicized event, Apple introduced its latest product lineup, which included the iPhone 17, iPhone 17 Pro, and the new iPhone Air. The standard iPhone 17 and iPhone Air are offered in lighter metal and pastel shades, while the iPhone 17 Pro is limited to navy, silver, and orange. Critics argue that these choices do not appeal to a significant segment of the consumer market.

Consumer Backlash on Social Media

TikTok user Katlynn Nelson has become a prominent voice of dissent, sharing her concerns in a viral video. “Apple, you messed up when you launched navy, orange, and silver as the iPhone 17 Pro and iPhone 17 Pro Max colors,” she stated. Nelson emphasized that women, who often seek stylish options, are being pushed toward Samsung’s offerings, which include more appealing color choices like pink and pastel shades.

She argued that women are likely to invest in the higher-priced Pro models for their superior camera and video capabilities, which are ideal for creating visually appealing content. “Will my dad probably get the orange or navy iPhone 17 Pro? Probably. But do you want to know who will pay extra for the Pro for the better camera? Women,” she noted.

The backlash has resonated with many users, as thousands flocked to the comments section of her video to express their agreement. One user questioned, “What happened to white, black, silver, gold?” while another lamented, “People saying they just cover it with a case have never had the satisfaction of a pink, mint, or lavender phone with a clear glitter case.”

Diverse Opinions on Color Choices

While many support Nelson’s viewpoint, not all reactions have been in agreement. Some users defended the color selection, with one woman stating, “As a female, I was lowkey excited to see the orange color.” Another chimed in, “I’m a woman and it doesn’t matter what color it is because I’m putting a cute case on it.”

This response highlights the diverse perspectives among consumers regarding the color options for the iPhone 17 Pro. Some argue that the focus should be on functionality rather than aesthetics, while others emphasize the importance of appealing designs that resonate with their personal tastes.

Apple has not yet released an official comment regarding the backlash. The company’s decisions regarding product design and color choices will likely continue to be scrutinized as consumers voice their preferences in the digital realm.